I’ve been doing a lot of thinking lately. Something to do with being laid up after knee surgery, I guess. And one of the things I’ve been thinking about is “who is our customer?” I think I have a basic idea. But it’s funny how the picture I get ends up looking a lot like … me. So, I’m hoping to get your – our customer’s – input.
Here’s my list of traits so far (in no particular order):
- Likes to make things for other people (e.g., gifts)
- Will pay full price, but can’t pass up a deal
- Prefers to work with high quality items
- Is always willing to learn a new technique
- Generally has several projects going at once (one mindless – t.v. watching, one complicated, one that they really don’t want to do but feel needs to be done)
- Likes to stitch/knit/crochet with other people and talk
- Responds to beauty – colors, textures
- Time is at a premium – there’s never enough of it!
You will probably have noticed that I didn’t put in any traditional demographic info (e.g., age, sex, income, etc). There are so many exceptions in our environment, that I’ve just avoided pigeonholing in that way.
So, what would you like to add to the list?
3 Kittens Blog 
Your right on the button except I have a selfish need to make things for myself! Although, I am beginning to be less self-centered especially when it comes to my grandchildren.
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* Loves to read, write, and/or talk about knitting
* Does not hesitate to approach/accost people who are knitting in public
* Is not afraid to identify him or herself as a knitter, despite comparisons to grandmothers
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I wonder if needlepointers feel the same way. Do they love to read, write and talk about needlepoint?
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“•Likes to stitch/knit/crochet with other people and talk”
I find I really enjoy the company of others who are really dedicated to their art of knit and/or crochet. I like to pick their brains for tips, ideas and advice as well as be inspired by them. I secretly hope some of their talent will rub off on me 😉
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I also love the books about needlepoint and have collected many of them. Just looking through them is a joy. My friend loves the knitting books and collects them as well.
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